Jazz Singer and Thought Leader Pamela Myburgh speaks on Creativity

As the founder of acclaimed pop duo The Arrows and, alongside her husband Stefan Myburgh, as the co-founder of the anti-depressant pop project Largo, Pamela’s work has charted at #1, earned platinum certifications, and been featured on platforms like Netflix, MTV, BBC Radio 1Xtra, Peacock, ABC, including TBN’s ‘Better Together’ theme song and Dr. Phil’s Merit TV theme song.

With over 20 years of experience in the music industry, Pamela is a respected writer and keynote speaker, empowering creatives and aspiring business professionals through topics on creativity, artistry, authenticity, personality, faith, and cultural impact. Her business associates include Universal Music Group, Universal Music Publishing South Africa, Ultra Records, PRMD and Sony Music ATV.

Pamela's success in South Africa with The Arrows propelled her to expand her reach in the United States where she is a full-time composer, songwriter and vocalist. She speaks on how to make your listeners happy, negotiating contracts, the power of relationships, and how creative flexibility produces opportunities in the creator economy.

Pamela’s songs have been nominated for 17 awards and have won 4 South African Music Awards, including one for highest Radio Airplay. Her work has also been commissioned by some of Africa’s biggest names, including Zahara, Riky Rick, Loyiso Bala, Tresor, and iFani, winning further awards and accolades and reaching double platinum sales.

Global tech giants like Universal Audio, Avid, and Puremix.net have handpicked Pamela's songs to demonstrate audio innovation, using them as educational gold standards in recording and mixing tutorials. Her standout track In the Words of Satan sparked a worldwide movement of fan covers and translations with over 500 independently shared remakes and versions demonstrating the spiritual and social resonance of her voice.

Her music is known not just for its sound, but its ability to uplift and inspire, used in everything from TV shows to youth campaigns and churches worldwide. Her life story and the challenges she has overcome is the topic of much of her narrative, seeking to inspire people to dream and live in ways that can see their dreams realized.

Her deep commitment to mentorship and public influence has shaped a multifaceted career that extends far beyond the stage. Pamela has served as a guest mentor on Idols South Africa, created and taught a jazz vocal curriculum at a university level, and led multiple songwriting clinics for emerging artists and songwriters. Her story and work have been featured in prominent lifestyle magazines, and her wedding was nationally televised on the iconic South African show Top Billing.

Driven by a heart for impact, she has composed over 1,000 personalized songs for critically ill children through the Songs of Love Foundation. She’s also worked extensively amongst South Africa’s most prominent celebrities with SHOUT SA, a powerful anti-crime initiative that brought her band into schools across South Africa to deliver both music and a message of hope and prevention. Pamela has written original musicals and continues to speak at conferences and youth-focused upliftment movements, using her platform to inspire, educate, and serve the next generation.